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Smartphone adoption and its influence on people’s lives is growing at an exponential rate. In 2016, more than 28 percent of the world’s population used a smartphone. Statistics forecast the number of global smartphone users to reach 6.1 billion by 2020. Smartphones have become a go-to source for all sorts of information because they’re easily accessible anytime, […]


Conversions and user experience are closely linked. When customers want to buy something from your website, they are more likely to go through the entire shopping process and make a purchase if the quality of their experience is delightful. Below are some design recommendations to improve consumer user experiences and boost your conversion rates through […]
