Test, test and test again. That’s a lot of testing. But what if you’re on a tight budget. How can you afford to dedicate resources to usability testing? Thinking about it like this results in many businesses considering it to be a luxury that they just can’t afford.
All is not lost. Usability testing is possible using a technique that is cheap, quick and can be done almost anywhere. This type of flexible method is called ‘Discount Usability Testing’.