In the first of our Usability Engineering series, we ran some quick usability tests on e-services available through the Saudi Ministry of Interior’s website. The aim was to show how even the [...]
Usability testing shows you exactly where (and why) your customers have problems using your product. Companies that invest in usability testing see direct return on investment (ROI) through [...]
The final article in our 3-part series on Designing an Arabic UX. We conclude the series by looking at challenges that come with usability testing in Saudi Arabia.
Competition is strong. The market changes at lightning speed. What’s hot today will be old news tomorrow. How do you make sure you get your designs right before the finished product reaches your [...]
User research is an essential step in the designing of any type of product. But asking the wrong questions can result in wasted time and money or even worse, feedback that results in the wrong [...]