UX/UIWebsite - App - Tv
CategoryDigital magazine
Project Duration4 Months
Project TypeEntertainment
The Ring
MAGAZINE
MAGAZINE
Research
Wire-framing
Designing
Development
Testing
Aug
2024
2024
Saudi Arabia
Research
Wire-framing
Designing
Development
Testing
The Ring
MAGAZINE
MAGAZINE
Aug
2024
2024
Saudi
Arabia
Arabia
THE BIBLEOFBOXING
OVERVIEW
Ring Magazine is one of the most iconic names in boxing journalism, delivering coverage to fans worldwide.
They partnered with us to improve the digital experience and grow their subscriber base through a more engaging, user-friendly website.
Ux-Challenges& solutions
Ux-Challenges
& solutions
Problems Identified
- Messy layout: Repeated or misplaced sections on key pages
- Hard to navigate: Important features were hidden or poorly labeled
- Unclear content: No clear structure, hard to scan info
- Weak feedback: Buttons and forms lacked clear responses
- Inconsistent design: Mixed styles hurt usability and trust
Tackling the Problem?
- Cleaner navigation: Removed duplicates and organized menus
- Simpler page flows: Rebuilt key pages with fewer steps and clearer actions
- Better readability: Improved layout and spacing
- Mobile optimized: Fonts and interactions adjusted for small screens
- Consistent UI: Unified design across all elements
- Clear feedback: Added helpful messages and visual guidance
Tackling the Problem?
- Cleaner navigation: Removed duplicates and organized menus
- Simpler page flows: Rebuilt key pages with fewer steps and clearer actions
- Better readability: Improved layout and spacing
- Mobile optimized: Fonts and interactions adjusted for small screens
- Consistent UI: Unified design across all elements
- Clear feedback: Added helpful messages and visual guidance
ProjectProcess
Project
Process
01
UX Audit & Heuristic Analysis
Identified major issues in structure, navigation, and task flows.
02
User Behavior Research
Analyzed behavior to uncover friction and trust gaps.
03
UX Concept & Wireframing
Simplified key journeys with clear CTAs and cleaner layout.
04
UI Redesign & Visual System
Applied consistent styles and improved readability across devices.
05
Interactive Prototype & Flow Testing
Tested key flows to ensure smooth, responsive interactions.
06
Final Concept & UX Presentation
Launched a unified, user-centered experience that boosts engagement.
Impact
Impact
The results
- User Growth: +32% total users, +85% new users
- Subscription Growth: +298% increase in paid subscriptions
- Mobile Impact: +14% mobile traffic, +372% mobile conversions
- Desktop Gains: +53% visits, +245% subscription revenue
Content Engagement:
- Fighter profiles viewed: +3,920%
- Rankings browsed: +510%
- Community signups: +340%
- Event pages visited: +2,135%
Conclusion
Conclusion
UX ConceptBy addressing core UX and UI issues, we helped Ring Magazine deliver a cleaner, more intuitive digital experience that reflects the brand’s authority in boxing journalism. The updated structure, improved clarity, and smoother navigation made it easier for users to engage with content and manage subscriptions, ultimately supporting both user satisfaction and business growth.
